As newcomers to the world of charitable giving, Lisa and her husband found themselves frustrated and shocked by the impersonal interactions, scripted engagements and dated methods pervasive in the nonprofit sector.
Accelerating giving and providing opportunities for generations to come, Lisa Greer shows us how to “Save Giving” by providing a clear path to success, supported by data, statistics, and interviews.
With her help and direction, the nonprofit world will see its donors engaged and energized, their organizations sustainable and with increased impact, and a more honest philanthropic culture that will create a larger and more loyal donor pool.
Make sure your marketing materials (digital included) demonstrate that you not only recognize DAFs and are happy to work with them, but also that you’re aware of the rules governing their use.
Lots of new donors are beginning to give, and they don't know that the organization develops expectations based on that first gift. If we expect a gift the following year, shouldn't that first gift be promoted as a "subscription"?
Make it a practice to ALWAYS check all the links in anything you send out. Ensure that they direct to the exact page relevant to your information. If you're not 100% accurate, you risk receiving unsubscribe messages.
Accelerating giving and providing opportunities for generations to come. Lisa Greer shows us how to “Save Giving” by providing a clear path to success, supported by data, statistics, and interviews.
With her help and direction, the nonprofit world will see its donors engaged and energized, their organizations sustainable and with increased impact, and a more honest philanthropic culture that will create a larger and more loyal donor pool.